Result Oriented Email Marketing


Increase Your ROI by Email Marketing

The only way to know what’s working and to fix what isn’t is to test. So test email subject lines, preview text, personalization, messaging, layout, call to action and timing. And if you can think of anything else to test, test that, too! We’ve got a guide to split testing that will help you optimize your email marketing campaigns.

  • Well written content attracts more audience.
  • Stunning social media designs.
  • Landing page design and integration.

If people didn’t open your email the first time round, send it again. That gives them a second chance to click. Don’t be afraid to experiment with a different subject line, plus you’ll definitely want to send it at a different time of day. That can get a few more opens and clicks.

Our Process

Our comprehensive SEO strategy ensures increase in ranking in different search engines.

Discovery

Email marketing is a great way to send specific content to certain audiences with many emails generated based on a customers buying habits rather than random spam content. Because of this, email marketing is regarded as a pull strategy, due to how it pulls people in rather than sending them advertising emails with little thought behind them.

It’s important that you have both push and pull marketing strategies in place, push marketing allows for you to communicate with established leads, whereas pull marketing let’s you reach out to new audiences, however it’s important you don’t get them mixed up and with the lines starting to blur it’s important you keep up to date.

seo process

Strategy

Email marketing outperforms all online marketing strategies, including SEO, PPC, and content marketing! An email marketing strategy is an important part of any marketing strategy. Email is the most cost-effective way to promote your products, communicate with your customers and reach your business goals.

Segmentation. The best way to get small business owners to turn up to your event would be to create a segment of people who list themselves as a small business owner that lives within 20 miles of your event and then send them an invite by email.

design process

Campaign

Those email numbers keep going up, too. That’s why it’s essential to learn how to do email marketing right, so you can reach your target audience and keep their interest. By the end of this guide you’ll know the steps you need to run a successful email marketing campaign so you can get more attention, engagement, leads and sales.

An email marketing campaign is an email sent from a business to one or more customers or prospects. A successful email marketing campaign will get the recipients to take action, engage with your business, and help you to get more leads and sales.

seo process

Content

One of the biggest benefits of content marketing is being able to build an audience – rather than renting that audience through advertising. The number one way to stay in touch with that audience is email, but it’s often used just as a channel for sales instead of sharing your brand’s content.

It’s easy to find data on email marketing by sector — i.e. finance, media, technology, etc. — but it’s nearly impossible to find good data on email effectiveness by strategy.

seo process

Reporting

Take a look at the big picture and adjust your email marketing campaigns for the better. Often, making heads or tales of confusing reports can siphon valuable time from measuring ROI. That's why at Benchmark our reports adjust in real time and are easy to understand and analyze.

Social media is thriving. Take full advantage of this free, continuous marketing channel with social sharing buttons and then track tweets and likes amongst your various campaigns.

seo process

Case Studies


seo-case-studies

Client Name

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

  • Developed brand positioning and WordPress website.
  • Planned sitemap and user flows for 2 distinct target audiences.
  • Created strategy and designs for desktop and mobile platforms.
VIEW DETAILS
seo-case-studies

Client Name

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

  • Developed brand positioning and WordPress website.
  • Planned sitemap and user flows for 2 distinct target audiences.
  • Created strategy and designs for desktop and mobile platforms.
VIEW DETAILS